Our site writes reviews for businesses and on products that are used in America and Canada. We are thinking of branching into other areas in other not to concentrate our eggs in our basket. Our current model is to use Google ads to monetize the site from next month once we load it up with new content. Questions: 1.) Should we wait a bit longer before testing new revenue models? 2.) How can we make the site more attractive for new businesses especially the bric and mortar businesses? 3.) How can we create a community around what we currently do? 4.) Any other suggestions would be welcomed. Here is the link to the site - www.reviewdots.com Thanks guys,
Who writes the review? Staff or passers by? The most obvious way to create a community would be to seek input from the audience – especially for a review site. Ordinary consumers write the content for you for free, and they naturally feel attached to the site where they've contributed.
For now, your site seems rather thin on content. And I didn't see anything describing who you are, what you offer, or why your site exists. To build a community, you ought to build an identity first.
I'm not smitten with your brand name / domain. That's my professional focus, in case you have any questions in that area. A more authoritative and memorable name would serve you better with your twofold audience of readers and businesses.
Answered 8 years ago
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