If I had to start over, I would have built my email list of raving fans first. I was already published on Amazon, B&N, Kobo, and iBooks, but I gained traction by having a readership of peeps on my mailing list who I could contact every time I had a book ready for release.

Something I've learned over time is that the most important thing to focus on in your author business is:

1.) Creating high quality books
2.) Building an email list of fans who want your high quality books.

That's it! That's how you get traction on any platform.