Hi, This is a huge question and one that I often get asked - from various aspects (investors, founders, service providers...). General answer: there is no 'magic percentage' that a founder should hold - it all "depends" on the founders, on the investors, on the size of the investment, the indus...
Most expenses (in most countries) that are directly related to the advancing your business are tax deductible. For example, marketing on FB or Google Ads, using an attorney or other counsel - like on clarity. Good luck
Talk to strangers everyday... anytime your in a lineup, buying something, coffee shop, etc... learn to ask great questions and tell great (short) stories. There's books on this, like Never Eat Alone by Keith Ferazzi + many others.
"Every contractor we talk to tells us its a great idea and they would pay for leads, but we have yet to have anyone actually purchase a subscription to our site." This seems like an obvious question, but have you explicitly asked them to give you money for the service? If not, then that is 100% ...
What do you/the founders want to do? The scenarios you describe all have their own positives and negatives, and all represent very different paths. I'd like to dive more into your statement, "we have tried in the past to get our marketing team up and selling..." I suspect your marketing team wa...
Craig is right, you'll need 3-5 year (you might aswell do 5 year btw) financial projections; a spreadsheet of course, with summary yearly costs/EDITDA etc on a slide in your deck. The plan can take the form of a slide deck. Use something like this as a template: 10 to 15 Slides COMPANY PURPOSE...
A few years back, my ambition was the only part of my life that I cared about. I was neglecting my health, relationships, and my happiness — all in the name of "more". I got a rude awakening when my beard turned white and fell out in patches. I was LITERALLY killing myself with the way I was wor...
I think the best place to start is your startup's net worth which includes all assets, the salaries of your staff, and total sales. Say for instance, your business' net worth is $300,000. That's a good middle ground starting point, but your price to this other company can rise or drop from there....
Treat the event like a lean startup landing page. Get people to sign up for a "waiting list" to use your service. Have one or two easily accessible ipads on the side of your booth nearest the walkway, so that people can easily sign up. The ipads should have a nice landing page on it that shows s...
Business names cannot be legally copyrighted. Any name is fair game. As long as it does not confuse people. Even if it is the exact name but marketed for a different product in a different way and different market. Just don't use a little yellow ghost as your business logo and you'll be fine.