Expert Advice

For many, coming up with an innovative idea leads to a desire to do something with it — and in the absence of knowing how to commercialize a great idea, many people jump to the conclusion that it can simply be sold to a big company. Then they worry that the big company will simply take their idea, and leave them in the dust. It’s a great story — it just tends to be a tale of fiction, on many levels.

Equity is the value of a company's stock, which you earn as a percentage of the company’s profits (or losses). So, how much should you ask for? It really depends on your situation. Keep reading for guidance on how to calculate equity in various situations.

Convertible Debt is a “loan” that converts into an equity investment at some future date at or below a specific Valuation Cap. It’s a popular way for early-stage startups to raise money versus a traditional equity funding round. Continue reading to understand how it works in further detail.

Pursuing equity financing means that in exchange for the money they invest now, angel investors or venture capitalists will receive a stake in your company and its performance moving forward.

Debt is the most common type of financing however it only works if you have assets that can collateralize the debt in some form. Continue with us in this section to learn everything you need to know about debt as startup capital.

Bootstrapping is the way of life for entrepreneurs. For every great company (even the funded ones) there is a great story about how the Founder leveraged some form of Bootstrap Capital to get the company out of the gates. Keep reading to understand all the different avenues of bootstrapping to see what will work for your startup.

We’ve been talking about it and now it’s happening. People are losing their jobs fast and they are left with little to no option in these trying times. As Founders, what can we do to help?

When we push ourselves to the limit in the name of our startup, we not only hurt our own well-being, but we hurt the well-being of our company, too. It's time we change that.

"My never-ending anxiety is awesome!" said no Founder, ever. We feel on edge most of the time from this sense of urgency to get one thing done right after another. But here's a secret: it can benefit our mental health if we just let things take their course.