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I won the startup game by opting out of it.  Instead, I focused on my own business and stopped worrying about what everyone else was doing.

Why do we so quickly fall into the routine of telling instead of asking? Honestly, the reaction has roots in science.

If there is one thing I love about being a "one-and-not-done'er," it's that each time we get the nerve to start a new business, we have opportunities to iterate and optimize the entrepreneurial process. In a way, we have a chance to further perfect our magic trick and shock the world again.

Each time we get the nerve to start a new business, we have opportunities to iterate and optimize the entrepreneurial process.

You can’t sit back and wait for your audience to find you. To help your company succeed, you need to make the first move.

To cultivate a healthy online reputation, companies need to constantly demonstrate why people should come to them as industry leaders and trustworthy partners.

Just like a marriage, partnerships should be considered carefully. Use these three steps to help your business forge a strategic partnership that benefits everyone involved.

Building a team is usually the most important and costly step in building a business, but many founders overlook the value a diverse team can bring in terms of advice, counsel and decision making. The Co-Founder of Hugo shares some of the value they have created by sharing information with their team and encouraging discussion, ideas and problem-solving, across the business.

An introductory guide to explain what a business plan is, why you need it (and how it helps), key components, how long it should be, how to write it, who needs to see it, and much more.

Buyer personas make your marketing more effective — and save you from making costly mistakes. Here's how you can build them the right way.