Using a "Safe Space" to Develop Diversityby Wil SchroterHow do we build a diverse culture at our startups if we haven't established a safe space to discuss our differences?Continue
Startup Careers: How to Create Career Paths at a Small Startupby Wil SchroterHaving a startup with a smaller staff, we have to lean in heavily on being the better alternative to a corporate career path, not a limitation of one.Continue
Retiring Early is a Broken Conceptby Wil SchroterRetiring isn't really our end goal, so we shouldn't aspire to it. What we really want is to shape our life the way we want it to be.Continue
Form an Advisory Board to help Raise Capitalby Wil SchroterThere are multiple benefits in forming an Advisory Board for our startup. Raising capital is one of them.Continue
How a Founder should Communicate in Crisisby Wil SchroterDuring a crisis there is no time for fluff. Knowing how to communicate directly and effectively is exactly what our startup needs.Continue
Does Having a Diverse Team Really Matter?by The Startups TeamWhy you should be building a diverse team -- and how to do it.Continue
Should Big Competitors Scare Me?by Wil SchroterThink of big competitors like the Death Star. On the outset, it's a planet killer. But its weakness is that it moves at a glacial pace.Continue
Is a $0 Founder Salary a Badge of Honor?by Wil SchroterAs a Founder, should I be proud of taking a $0 salary while I build the company?Continue
Celebrate the Tiny Wins Like Super Bowls by Wil SchroterBuilding a startup isn't about big victories. It's about tons and tons of tiny victories that eventually lead to a big victory.Continue
What Is Product Differentiation? by The Startups TeamWhat is product differentiation? How do you do it? And why should you care? Everything you need to know about this essential step in the startup process.Continue