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To combat potential investor hesitance and avoid losing market opportunities, founders need to embrace the idea of the “soft sell.”

Not only is interactive content fun for users to interact with, it has proven to be effective in driving marketing strategies too!

When you allow others to fail without fear, especially those who matter most, you’ll enjoy an environment of respect, effort, passion, and development.

It takes more than a slick logo or a stellar marketing strategy to make a brand. When it comes to building your company’s brand strategy, every decision counts.

When it comes to marketing your business — branding is an old concept. Unfortunately, it is often one that few many startups utilize properly. Review these 7 tips to improve (or build!) your brand. 

Keeping track of your receipts is important, especially for small business owners and entrepreneurs.

Creating an effective pitch deck is one of the most important tools for getting a new venture off the ground. Here's a guide to get you started.

One key to transforming a frustrating experience into customer loyalty is simple: Show them the love!

There are several factors to consider in order to find the virtual assistant that’s best for you. Find out what works best for you with Zirtual.

Special guest Donna Griffit joins Startups Live to share her storytelling expertise and to help Founders avoid taking the power of their story for granted.