Marc Duke is a consultant specialising in business-to-business marketing primarily with emerging technology companies. A CMO in a box, he offers a blend of strategic and tactical experience with a strong emphasis on creating opportunities and delivering results quickly
Have a look at chambers of commerce in the countries you want to export to especially those based near you and ask them for help. A fair few trade missions are now virtual.
I would start with the target customer and work backwards. The more bespoke/personalized the content the better. The other point is what's your point of differentiation.