There's obviously no way to ensure a sale through, but to increase the chance of sale through as much as possible would involve using a combination of several known marketing/psychological techniques. Some of these would require for you to have some control over the text of the mail sent. However...
Identifying user personas is critical to your agenda. I originally come from South Africa, where the best "tech" startups are fundamentally copies of successful businesses in the USA or EU. The advantage, of course, is that they can copy many of the aspects of the original market leader: UX, UI...
In my experience, yes. Dropbox did this with great success.
HelpScout, ZenDesk or Desk.com. HelpScout (help desk software) would be a great start – less options but even when I ran a 6 person customer support team (with over 500 emails a day), we never needed the complex features of Desk.com. Have one person create 'saved replies' to quickly answer your...
We need to work on MVP and customer validation : how can we make the offering more specific and does this get a positive pickup from potential customers? When I work with my startup clients, we spend an incredible amount of time just summarizing the problem and how you are solving it. This need...
Any specific service category has its own unique areas that you can add value to your customers/potential customers. But what every industry is advice, just like you're seeking. Without needing to be an industry expert on a subject.. most sales reps will have a broader knowledge base on many topi...
A few years back, a blog written by hackers emerged on the Romanian market. Back then, I was working as a web developer for the biggest jobs site on our market (>3M revenue). One morning, we got an email from the guy who started the hacker blog. It was a simple SQL injection that revealed a lot ...
If I was you I would talk to those companies that have had great approach with retailers and learn from them. Some of this companies (not limit to this list) are: Reserve, Foursquare, Yelp, Density, Estimote Learn from them, maybe even partner with them
Products like ZenDesk have a whole system built around help centers and tickets. Discourse and Disqus offer forum-like discussions. WordPress has several forum plugins. And that's just what I can think of off the top of my head. My assumption would be that a deeper search on Google will come ...
I've been using Webroot SecureAnywhere for about a year now. Before that, I used ESET Antiviral software for several years. Please feel free to contact me if this qualifies me for your report.