Surprised PPC wasn't good. What did you try and how long? Did you use things the target market already likes, such as magazines or public figures, as a starting point? One of the most powerful things you can concentrate on as a marketer is bringing around the prospect to your point of view. I do...
Hi I would offer your service/platform to student bodies (student council) at universities and high-schools. I assume (but you would need to check) that they are your target audience and by onboarding one university, you would potentially get hundreds/thousands of clients (the students). Good l...
It depends on the stage of your business. If you are at the beginning, spending money on brand advertising is a sure NO. Which doesn't mean you shouldn't aim to build a brand... Building a brand is always good, it increases the value of your business allowing you also to sell it if you decide y...
Without knowing what you're doing, it is hard to tell you how to improve it. Discounting SEO strategy and PPC because of low search volumes is kind of throwing the baby out with the bathwater, likely, *someone* is searching for your services (otherwise, perhaps it is time to consider a new servic...
Analyzing financial markets, including capital markets, and using various forms of technical analysis can be a valuable approach for understanding market trends and developing trading strategies. Here's an overview of the analysis methods and steps involved in building your own strategy: Underst...
Check out my answer to a similar question: https://clarity.fm/questions/1212/trade-show-experts-what-are-some-good-practices-in-pulling-in-some-people-to I am a business owner and have extensive personal experience at tradeshows. Let's set up a call if you'd like to discuss specifics that might ...
New answer: yes, you should have one.
It sounds like you have a lot going on. I think you might find some better momentum if you chose one to focus on. In the mean time I'm sure you face the dilemna of supporting yourself while your app gains momentum. I was recently in a similar situation with developing and selling a CRM software ...
B2C marketing means "Business to Consumer". This is a mode of business where we direct target the consumer of product or services we offer, e.g. FMCG products, Garments and apparels, Fashion and style products, Mobile phone networks etc. In B2C marketing we actually target the mass or a single o...
That question can only be answered by taking your goals to a marketing company. As a web marketer we try to understand not just what the prospect is looking to achieve (leads, branding, increased profits, etc.), but by what means they feel is the best way to achieve those goals (social media, co...