Great question, I have launched a few digital products and have helped others do the same. The steps can be as simple as: Setup a PayPal link and send it out to people or can involve complex applications. Without knowing the exact nature of the product or service in mind here are some general st...
It's a well-discussed and accepted principle of entrepreneurship that founders benefit from being surrounded by people who can support them on multiple different levels. I recently read an article which outlines the five mentors a founder needs in her arsenal. I can't find the article specificall...
I'm concerned that I don't see a back end to your funnel here. Looks like you only have small, medium, and large of one service. Rather than concentrating on discounts and discounting methodology, why don't you look at Cost of Customer Acquisition? If you knew that number, you'd know what you h...
Congratulations on your new opportunity. For any business strategy to work, you must have the following: - A clear, articulable mission or objective - Buy-in from the entire group - Ownership from each member of the group - A system to measure the success of the strategy - A well-defined custom...
Never launch before your value prop is clear. If your product is new and innovative you must pair it with affordability. If you have that even a buggy incomplete value prop will be preordered and otherwise welcomed. If your value prop is unclear you won't be able to efficiently edit and then re ...
Buying an existing business can be a great way to accelerate your transition from employee to business owner - as theoretically you'll have revenue and be able to make a more seamless leap into full entrepreneurship. Doing so without collateral creates some limitations, as it will likely mean ta...
One idea that's worked well for my clients has been to create a Skunk Works, which is effectively an autonomous, outside-the-bureaucracy, kinda-sorta-secret R&D team. I've been on these teams before, and if they're truly left alone with a pile of ideas and resources, they can accomplish incredib...
There are many consultants, brokers, appraisers and other experts who value businesses and cash flows. I do Most Probable Selling Price evaluations for my clients in most of the Western World. The problem with a pre-revenue enterprise is that you'd be relying on projections. Anyone who wants t...
Tying your compensation to your performance can not only increase your revenue stream, but also your chances of closing new deals. Instead of replacing your pricing model, you can keep your current monthly rate, but add one or more of the pricing models discussed below. This should not endanger ...
Several ways come to mind. Formulate your idea into one (or better all) of the following + you'll know by interest level if you have a winner. 1) My favorite. Start a Meetup Group (set the zipcode of group) to match the zipcode of a US city where most people originate travel to your target dest...