From how I understand your product, it sounds like it would allow people that buy a lot of items from company A to then use points from those purchases to get free items from company B. If that's true, I don't think many companies would want to sign up for the service, since there's the potenti...
Not sure about VC, but I know for a fact the private equity firms do this. It's usually in the context of a "standard operating procedure." I worked in two companies owned by a leading tech PE firm, and they had a standardized tech stack (with specific vendors) that we were expected to use. Us...
This depends on contracts you signed + if you're in a legal pool. If you're in a legal pool, makes no difference (to me) how often I'm sued, because I can always go longer in court than the other side, so I always win. https://clarity.fm/questions/4768/answers/15740 covers how this works. You ...
In addition to what has already been said: be sure to weight your projects. Some may be more time intensive than others, or involve certain people more than others. I find that if you can quantify time and efforts and use that scale to determine capacity it tends to work better than sheer number...
Hello! This is a great question. I have been helping startups and small business owners with their funnels for quite some time now. My name is Humberto Valle, I'm an MBA strategist with Unthink and actually recently completed another Sales Funnel Marketing Guide, you can find it here: http://bit....
There is no exact formula but just some quick thoughts you might find useful. I would consider sharing a list of a questions with the expert ahead of the meeting (like an agenda) so they know and can think ahead of time of what their responses might be. Also, point out things like wanting to be...
If you have something that outperforms SEO or PPC for generating sales, then you have something special on your hands. SEO, Email Marketing, and Paid Search generally dominate online marketing as it relates to driving sales. This is true across most, but not all verticals. It is generally the c...
It’s actually better for the brand to be more established on multiple platforms because as the targeted person switches apps, they will see your image again. This really increases the chances of you getting clicks and converting. The money aspect of your question is easy, start off by doing the s...
It depends on the exhibitions. So exhibition organizers only you let you use their stands/stalls with limited options for changes (less common), some refer you to a list of 'approved' stand installers/designers (fairly common), and others let you do whatever you want so long as you follow a few ...
B2C apps typically use a freemium model to make money off of in-app purchases and ad revenue. You could also make a paid monthly subscription model work in several categories, such as Newsstand. The challenge is finding the balance between giving enough functionality away for free so that your ap...