Stop thinking you don't have the skills to do something. You can learn anything if you decide to, but assuming up front that you can't (forever) is dangerous. my2cents
Engagement matters most. Engagement is actually a function of great product and great distribution. Engagement is thought-of mostly as a product issue but in many cases, it also expresses itself as a distribution problem particularly where there is no possibility for a "single player" experien...
I've done this on a small scale for my product, but it worked nicely, and I learned some useful techniques. I'd be happy to talk with you about the process, and also answer any other startup questions you might have. Best of luck, Lee
As Seth Godin once said "If all your customers care about is price, its probably because you haven't given them anything else to care about!" Get those numbers on bad handling, shipping delays, lost packages and differentiate yourself from your competitors! Repackage what it is you do, in the wa...
Here's a trick you can use. For tech people, search GitHub for people producing code using the tools you require. For COO people, review videos of people giving talks at industry conferences + tradeshows related to skills you require. For CMO look at WordPress.tv + conference videos for people...
Social engagement requires more than posting information about your product or service. You need to look for ways to be helpful to people without trying to drive them to your site. Look for opportunities to build relationships first and foremost. Once people see that you're helpful they'll begin ...
If you need instant revenue, a PPC campaign might be the best approach. I would always suggest hiring a person or agency to manage that unless you have someone on staff that focuses on that alone. Doing PPC yourself is easy, but it's rarely the most profitable way to go due to the nuances that ar...
Lot of ways 1. Target their fans on facebook - if they are big (20k+) you should be able to select them as an interest 2. Bid on the same keywords as them on adwords search and/or display - this requires some technical chops but there are ways to find your competition's placements. If you can ge...
It depends in which kind of marketing you are interested in. How u win ur costomer currently?
There are a few ways you can go about doing this. The first way is to get your business into trade shows and do some old school marketing. More exposure for your company only increases your chances of getting in with a big company. Ideally there will be a buyer for home depot. In case you did not...