The core underlying factor for this is that platforms and behaviors took hold which did two crucial things for commerce, communication, and entertainment driven companies. The first was provide a graph to leverage for quick scale, Zynga on Facebook being the best example. Many others were able to...
TALK TO THEM. No one cares about your product. I don't say that meanly. No one cares about MY products, either. I'm saying it to make a jarring point. You know what they DO care about? Things they they make, or already sell, that are making them most of the money they bring in NOW. And your ...
Either find a partner with money to help you out or use services like Kickstarter.com If it was me, I would first learn everything I need to know about launching a transactional website (if you are able to sell your product online and ship it ). Websites like Shopify.com make it possible for a...
Super easy! You already know the answer to this. A simple growth hack that should get you more than 100users is by either creating or joining a meetup or group with these interests. Give them some swag (tees/stickers) If possible add gamification to your efforts and watch your user base grow ;)...
Hi Heavily depends on you payback time for customer (how long in months it takes you to get money back invested in acquiring them). If it is more than 12 months than you have to work on reducing the cost of acquisition. Without lowering the cost (and lowering the payback time) the growth wthout ...
Start experimenting by putting the 2 things in place you say you are missing: 1. create a validated learning model 2. Stop focusing on vanity metrics; replace with user growth, cohort analysis or growth metrics. Do not just read Lean principles; APPLY them. Also, What are you doing to brand yo...
Personally, I think you should be focusing heavily on your current users that are loyal to your brand currently and worry less on trying to buy users and get more brand awareness. To be frank you should be letting your strongest customers do all the promotion for you organically. "K-factor" This ...
Use marketing as a means to gather more data and test. Marketing is one of the most underrated and undervalued skills in startups. Startups don't struggle with competition but getting attention. Marketing drives more data into the product, thus you can validate your theories. Pre-product mark...
First of all: good luck. Seeing how you have a limited budget, I would select the following 3 strategies: 1. Affiliate marketing: offer affiliates a fee for every referral that converts into an actual ‘sale’. This way, you aren’t really paying anything out of pocket, but rather the payment is co...
All successful sales come from the customer realizing that something of great value is being provided. Therefore, to be an entrepreneur, a person should be searching for something that many people will assess as having great value. In other words, look for something you can design once, and sell ...