License them the idea. Retain ownership. Did they flat out SAY "Yes, we want this; if only we or someone else would develop it?" You can hire support teams, you know. I wonder if you are letting a few shadow issues stand in the way of a good order.
First of all, you are not alone! Almost anyone with a successful business has left a trail of half-finished ideas and projects. Sometimes we realize we don't have the skills to execute our ideas, or we don't have the capital, the resources, whatever. Your question makes me think it's not that yo...
I would recommend building a STRONG LinkedIn network, boosting up your profile, recommendations, endorsements, ask to join relevant groups, etc. In the meantime, I would also develop a simple WP site and start pushing quality content on a regular basis. Would even explore trying to hop on a few...
Yes! In fact, when working with my startup clients, I regard the blog as the backbone of an inbound marketing strategy and a must-have for businesses looking to accelerate growth. Here's what having a blog can do for you: - Attract the right kind of prospective clients through targeted posts that...
Social Proof (customer testimonials), Press or Analyst Coverage is a key driver in checking-out new tools. Unfortunately, there is such a significant number of vendors offering recruiting solutions that it's difficult to get a customer's attention, even with a free offering. I would focus on you...
I was involved with a SaaS product that launched a landing page and made clear that the product was still in development, but that we would give earliest access to people who pre-paid for the product. We also allowed people to choose what they paid, and promised them that payment would stay in-e...
Map the industry down to individual level. Talk. Verify your idea. Have a good pitch ready. Regarding documents: 1. webpage with clear UVP and CTA 2. one liner for the "aha" moment 3. one pager pitch - number focussed. 4. three pager pitch - if the one pager was interesting. 5. blog posts, lo...
The internet for vendors in your space and then make phone calls. The internet and then LinkedIn for investors in your space.
Setup a content rich blog about the tech. Monetize via on page ads selling your device. Buy traffic from Gemini + Outbrain + Taboola to your site. Also, buy display ads through Taboola + other Ad Networks to place on sites to sell your product. Build a mailing list of opt-ins off your site. ...
As the business or product is not described, I will answer it for a general SaaS product. Think from the reseller's point of view. Why will you try to sell it to your community (users/clients/followers). Don't think only about revenue opportunities, but opportunities at all. 1. Commissions, fir...