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What kinds of start ups? You may find some scattered IT here and there but I highly doubt you'll find a lot of high tech. There are reasons why the term industry clusters was coined. High tech requires more than just facilities and infrastructure, it requires people and teams that are more than 1...

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I'm not the right guy to evaluate your project as a business model. If, however, you do decide it's viable and want to give it a whirl, let's talk about naming, branding, and explaining your startup. That's where I come in.

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I have experience in monetizing and selling companies both based on paid memberships to a forum and online courses. In both cases the value derives from you or your brand driving the purchase. So, you can't just create a course or private message board about, say, how to fix BMWs. There has to be...

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I would not trade equity for design work. Unless this person will actually become a part of your team and create enough value to warrant equity. Otherwise it is short sighted to trade equity for something you need very early on just to launch. I'm sure your design/brand will evolve over time and ...

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Hi, Good luck with you venture! You basically have two options. Funded vs. bootstrapped mode. Assuming you are not going to look for investment for this particular project, your other option is to bootstrap. Bootstrapping is becoming more and more popular nowadays, since it lets you gauge the r...

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Before I get to your question, let me give you a tip: always aim settle questions of payment before the work happens. It is ten times easier to agree on a price beforehand, and having done that doesn't stop you from changing it by mutual agreement later. The problem with paying cash is pretty ob...

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Would need to know a heck of a lot more about your company, product, or service before I can give you advice on this :). Can you elaborate please?

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If you need funding for your business one way or another then I don't see anything being wrong with having your client on board as an investor. Not only do they already know about your business, therefore saving you a fair bit of time and effort that you'd otherwise put into pitching your busine...

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The most powerful element of your brand in the early-stage of your startup is your reputation. Every interaction you have can positively build (or negatively impact) your brand. This can't be bought, but can be easily lost. Common ways I've seen start-ups lose their reputation early: 1) Not l...

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Here is my list of seven recommended books: (1) The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company - Steve Blank and Bob Dorf (2) Disciplined Entrepreneurship: 24 Steps to a Successful Startup by Bill Aulet (3) The Founder's Dilemmas: Anticipating and Avoiding t...

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