This is difficult to answer because you haven't given us much to go on. What type of hardware are they building, and how big and fast do they plan to grow? It really doesn't sound like they have a growth strategy in place yet, so my guess is you would need to create that for them, right? If that...
You need to publish tidbits of how to accomplish this online for free to become an authority on the subject. When you become known for this then companies will pay you to consult on it. In the short term, partner with development shops who build apps for customers. Get them onboarded as rese...
What do you/the founders want to do? The scenarios you describe all have their own positives and negatives, and all represent very different paths. I'd like to dive more into your statement, "we have tried in the past to get our marketing team up and selling..." I suspect your marketing team wa...
Craig is right, you'll need 3-5 year (you might aswell do 5 year btw) financial projections; a spreadsheet of course, with summary yearly costs/EDITDA etc on a slide in your deck. The plan can take the form of a slide deck. Use something like this as a template: 10 to 15 Slides COMPANY PURPOSE...
A few years back, my ambition was the only part of my life that I cared about. I was neglecting my health, relationships, and my happiness — all in the name of "more". I got a rude awakening when my beard turned white and fell out in patches. I was LITERALLY killing myself with the way I was wor...
Your Main Problem: Lack of credibility in the US market. Nobody knows you. They doubt you'll stick around. They're afraid they'll send you money and you'll disappear. This is *after* they manage to notice you exist! So you have a double challenge: first to reach your target market, then to ass...
I think the best place to start is your startup's net worth which includes all assets, the salaries of your staff, and total sales. Say for instance, your business' net worth is $300,000. That's a good middle ground starting point, but your price to this other company can rise or drop from there....
Some suggestions on how to pitch to journalists: 1. Pitch with a very interesting sentence headline (the title and headline needs to capture the journalist's attention and interest) 2. Convey an interesting storyline or something that is impactful. Everyone likes a good story. 3. Be concise and ...
Treat the event like a lean startup landing page. Get people to sign up for a "waiting list" to use your service. Have one or two easily accessible ipads on the side of your booth nearest the walkway, so that people can easily sign up. The ipads should have a nice landing page on it that shows s...
Simple answer. Yes. Do less. Kick ass at the things you do. I too was very much a doer of everything when I started out, and learned the painful way that one of the most successful traits I see across the successful entrepreneurs I meet daily is FOCUS. Try to start with the big questions. What ...