You will always be your best PR agency. Because if you can't sell yourself, then no one will be able to sell / market you. In my experience, when I start something with money as the focus I fail. However when I work to create something amazing for others, I win and win big. My advice is to fo...
Great business! Why isn't sustainable? This is a great business model! Business dev and sales are often (if not always) the same thing. What you need is to hire cold callers, hire one or two sales people team and pay based on commission or base plus commission so that it saves you some money....
Look--there's risk EVERYWHERE. You've already pointed out the hazards of developing a marketing strategy dependent on a single platform. You've also noticed that you need to set your price to buffer against rising short and medium term costs. Startups should test and scale with whatever promot...
I recommend targeting the brand owners/marketing departments directly. You then can likely find out the decision makers and can make your pitch directly to them. I have found this easier than going through ad agencies.
Hi: It can be tough to focus on a market niche at first, especially when you believe in your solution. Yet your best results will come from focus--and you can expand later. Key considerations for you as you make your choice: * Where have you gotten the most customer validation for your platform? ...
Did you know that having an fancy expensive website doesn't do it either...I mean you can pour thousands of dollars into a website... but without traffic, it wont be worth it... Find you target demographic.. Schools, Community Centers etc... and go old school... HANG UP A FLYER!.... that will get...
Hi, Although I've helped many SaaS startups, your question is a bit too general to give an educated answer, because it really depends on the type of service you are providing, the niche' you're targeting, the clientele, country, etc. For example, launching a SaaS product for B2B isn't the same a...
hello nice question ,my advice is to visit your area developers and contact to marketing or sales department and check their website or social media handle what kind of video they are posting and according to that you can check what kind of video and tools they are missing to reach audience and y...
After having many live demos go awry, I attempt to avoid live demos as much as possible. That being said, a few thoughts, in no particular order. I prefer to rely on screenshots and animation which can typically illustrate my product as well, if not better than an actual demo. Screenshots an...
I lived in the US for 28 years before returning to Russia. My name is not easy for Americans to pronounce (anything outside of the Anglo-Saxon standard names seems to fit that category). Short version of Stanislov is Stas, so I went with that for them, but I never would change my name. Take pride...