I've been through several acquisitions and a few IPOs. If the company is acquired, you should contact the CEO and the CFO to ask the price per share at which the company was acquired. If you have vested options, they should send you a letter letting you know whether your options are "in the mon...
1. Organic traffic (lots of quality content + links to your websites - preferably on the right keywords). 2. Partnerships/affiliate programs - you partner with other service providers that offer services that complete yours: they send traffic your way and you send traffic their way. Affiliate p...
There are no lenders that offer a fixed rate SBA business loan because SBA's fixed rate loan program is only for real estate backed loan. The SBA 7A program which is for non-real estate business acquisitions are variable rate loans. They are available as 10 year fully amortizing loans but they do...
Cost of customer acquisition will depend a lot on what type of course you're looking to sell and your target audience. No one will be able to give you a straight up answer here. If you're able to provide more details, I could give some more nuanced advice :)
1) First, selling something doesn't always have to be through testimonials or referrals. If your product -here commercial office space - makes sense, then, people will be interested. When I started my marketing agency, the first client I acquired was a big LED supplier in China and I did it by: a...
You need to publish tidbits of how to accomplish this online for free to become an authority on the subject. When you become known for this then companies will pay you to consult on it. In the short term, partner with development shops who build apps for customers. Get them onboarded as rese...
What do you/the founders want to do? The scenarios you describe all have their own positives and negatives, and all represent very different paths. I'd like to dive more into your statement, "we have tried in the past to get our marketing team up and selling..." I suspect your marketing team wa...
I would be delighted to speak with you as co founder and angel investor for M&A firm Amieva Mack Capital in London these are exactly the types of opportunities we partner with and I personally would be very interested to speak with you. I can guarantee you that the value I could add to what you h...
I've watched different companies struggle with customer acquisition, and I myself struggled with it. I doesn't matter if its a physical product, a service or an app. Attention costs a lot of money, usually more than we can afford. Paid acquisition should never be your main driver of new users, ...
You can use web sites such as Kickstarter to "pre-sell" memberships just like is done for other such products. For the "pre-sell", you may want to offer a special deal for being an early adopter. There are also other sites, such as Fundable, that seek financing for the business. Let me know if ...