I built and sold an enterprise company to IBM. While the fundraising climate was very different then, here are the things you should look out for: As a general rule, if you're going to raise money, then you want to raise enough money that you can get the company to the next stage at which you'll...
The answer -> http://textrhino.tumblr.com/post/19492822693/apportioning-equity-how-we-answer-the-age-old
I think that's a hard question to answer in the abstract without knowing the extent of your IP, the relative market potential for the product, your desire or need for institutional investment, and the relative contributions of your future potential partners. Have you considered a dynamic equity s...
Hi First of all, the fact that you are talking about market validation is great. I've seen so many startups invest time and money, only to find that no ones wants/needs their product, or that they only want a certain aspect of it, or they aren't willing to pay the requested price. So you're alrea...
1. Organic traffic through great content. 2. Classic (but targeted) paid online marketing - Facebook, Google etc - depending on your target market (this method will be tough/expensive because you're competing against the bigger players who have huge budgets - so it's less advised) 3. Endorsement...
That's a huge question that can only be answered with the "depends" word! But a good way to start is to look at the market. Doing a market analysis to give you an idea about the demand and competitors would be a good way to start. Then look at your production costs - is this a product you can li...
Hi, 4a: There are various 'models' that you can use to estimate how many shares/percentages your new partner should get. These include (a) his/her investment in time and/or money, (b) the current + potential value of the company, (c) the time and/or money that you as the original founder alread...
Hi, Please can you be more specific? Mentors, team and experts is very broad and would be used for different purposes. Are you looking for different people for different reasons for each of these or more generalist people? What do you need from these people? Feel free to give me a call to di...
My suggestion would be to only spend time and energy on PR activity that serves a greater purpose than winning the contest. While this is a great excuse/reminder that PR is important, think beyond the startup battle. Look at this as an opportunity to tell your story. Here are some thoughts that...
Of course! this is the modern day world - people don't remotely need to be in the same place so long as they are good at communicating