This is an important question. Knowing when to stop is just as important as knowing when to not give up (it allows you to to save your time, money and efforts for other projects which may be more lucrative/profitable). That said, anyone who actually gives you an answer without taking a look at ...
I use tier marketing strategies to attract new clients. Simply stated, I use the other members of my team to work collaborately to circulate marketing materials by simulating increased traffic and tricking the algorithms of media platforms to keep circulating the content. A giveaway may be adde...
Depend on how much you willing to invest to do the validation. The methods vary due to many factors such as the nature of business, the ease of collecting data, quality of the information produced, set of assumptions made, etc. From a simple survey to a structured survey ... From an empirical a...
Hi there, That's quite a loaded question, and so I would have a few questions to clarify more. How big are your potential clients? e.g. 0-100, 100-250, 250-1000, 1000+? Do you have any early successes/clients? Are you looking for a low (automated) or high touch sales approach? Be happy to ch...
Let's start with the premise that an investor is willing to invest "subject to mobile." Unless there is a term sheet that states this, what is far more likely is that an investor was pitched and declined to invest citing that they don't have a mobile offering. The entrepreneur likely said somet...
1. Boise Cleaning Fairy, we sell residential & move out cleans. 2. We had no brand, no clients, no cleaning experience. 3. We wanted more customers. To do this we focused on review platforms that had very little competition. The top Yelp cleaner only had 7 reviews, the top Thumbtack cleaner on...
This is personal opinion, more than an answer. You really needed to decide all this when you first set up the company. You needed to discuss with your partner how much money he was bringing to the table, and if not money the value of his contribution to the company. In the end CEO, COO, CT...
Definitely a C-Corp in Delaware. You can use the SAFE (Simple Agreement for Future Equity). That's a better version of the convertible note, made by Paul Graham from Y Combinator. You can find it on his personal website. You should buy the best seller book THE ART OF STARTUP FUNDRAISING by Alej...
I disagree with Sal's answer that you shouldn't be pitching at conferences. I built a good chunk of my early network doing exactly that. To be clear though, Sal is right that most investors hate being "pitched" at a conference and that's because the vast majority of founders do it completely wr...
Convertible notes are by no means "earned." They are often easier to raise for early-stage companies who don't want to or can't raise an equity round. Equity rounds almost always require a simultaneous close of either the whole round or a defined "first close" representing a significant share o...