Assuming that you have a product in market and have some traction 1. What is your growth plan? 2. What is your 3, 10, 20, 30, 60 day retention numbers? 3. If you have UGC, what is the % of DAU who are creating content? 4. What is the ratio of DAU to MAU to install base? 5. What is the viral coeff...
Hi, I specialise in eCommerce strategy and marketing, helping eCommerce people make better decisions, and run more efficiently and effectively. The short answer is 'no'. Your target market isn't "subscription buyers" it's "cigar lovers". So unless there's a lot of subscription programs targeting ...
A business plan will give you a better idea. Map out revenues, costs, and margins for varying realistic range of business volumes and sales models. Do a 'what if' with than model. Analyze yourself and competitors deeply. An substantial scalable sustainable business margin is attainable even in l...
If you are targeting runners, I'm sure that you have targeted actual races, where you can be a vendor and sell coffee to the spectators as well. To find running groups, try Facebook Groups, there are a ton of running groups in different towns. Also look up fitness/shoe stores as sometimes they pu...
I'm definitely not an attorney, but have worked with several (many dozens) startups who have gone through the seed, angel and venture funding processes. The first step to consider is whether you are financing your investment as debt or equity. If you're talking about interest, you could be refe...
In a book, "Slicing Pie", Mike Moyers shows you different methods of securing talent prior to paying them a salary or securing investment capital. You can also use an ICO model similar to IPO except it is using a digital token to secure funding with a promise to buy back tokens. There are sever...
Raising money is a choice, if you can self funded until the concept is proven and you start getting traction, don't give up equity early on. In any round, you give up a piece of the pie, the longer you are able to self fund, the better the end result for you. You will be in strong position if y...
Hi, The answer depends a lot on where you're located and what business entities are available to you. You could end up with several. For example, you may wish to have a corporation which owns shares in the startups such that you are protected from liability. You may then wish to have a limited...
Do you have the product developed? Do you have a test group? Veterinary advisory board? Unfortunately your GTM strategy will be all about niche market acceptance and the only way to get that is by testing the product in a real market environment and getting buy-in from real professionals that wi...
Excel Excel Excel Then SAP or something else . SAP or other oracle ERP applications are good for company wide book keeping, data gathering ...etc. But when it comes to analytics, if you want something very easy, and simple, go for excel.