Marketing to large companies is a team sport. You cannot expect to just target the decision maker and convert them. You need to really understand how enterprises make purchase decisions and also that you have diverse groups of stakeholders, from the end users, to IT, to Finance to Purchasing to t...
Hi there. Have managed thousands of attorney online programs, I'll see if I can provide any suggestions. However, it usually depends on what type of practice you have. Commercial litigation might have a much different strategy than personal injury, for example. Let us know and I'll come back ...
Focus on having one place for your editorial schedule. We use teamwork.com for our project planning - but other solutions include Trello and Basecamp. Set in place working processes that force users back to the project management app for all their work. E.G. we use Teamwork as the agenda for o...
Hello, if you can only afford 1 lens the best pro level, "multi-talented" lens for Canon is the 24-105 L series zoom. It is the best value lens in the Canon pro L series, yet still about $900 depending on what country you are in. If you feel that the price is prohibitive, OR that you can afford a...
I've been in ecommerce for over a decade and have co-founded and helped start companies collectively driving over $10MM in ecommerce sales. I've consulted for Fortune 500 ecommerce stores. Here's my advice if you're just getting started without a big budget. Note: Some of this is copied from m...
Easily the best tool out there is www.perfectcloud.io/smartsignin. Not only does it make importing employee databases super simple it provides next gen security to profiles and all cloud sharing and it has a top of the line auditing system. Easily a one stop shop that will change how you manage ...
I've been involved in several projects that hinged upon this question (generally start-ups or web+mobile apps), and it's not a clean or easy answer unfortunately! Plus every developer you talk to is going to try to sell you their services, but what you need is simply the truth! I'd suggest that ...
1. 4 year vest with 1 year cliff 2. Your option pool is based on what you and your lawyer have allocated. 3. Usually it is a 10-15% option pool for future employees. 4. You can grant more options to each employee based on performance. Many ways to do it. There is no one size fits all.
I deal with small business owners on a daily basis. Their knowledge of SEO varies greatly as does their competition in the SERPS. I will tell you that it is tough to give complete answers without first knowing how competitive your niche is. Advice: If those 50 domains are to be of any use, you ...
I'm not sure of any service for hiring an SEO beyond the standard marketplaces like oDesk & Freelancer.com. I've worked with a handful of "SEO experts" over the last few years and can tell you that it's important to be careful. I've wasted thousands of dollars bringing in "experts" when things ge...