The decision to join a Startup vs a large corporation - and the associated pros and cons are not a static set - they vary greatly based on where you are, what your skill set is, what stage of your career you are in and so on. There are of course some that are universal (like being part of somethi...
Better than a cover letter is to actually proactively DO something to help them. It'll show them not only that you've researched them, but you're passionate about the startup and worth bringing on. A man got a job at Square early on for just making them a marketing video on his own (back before...
If you're a service business and haven't been able to make profit, then I highly doubt investors are going to get involved. The beauty of selling your time is you can get people to buy right away, and if they pay anything above $25/hour - then you should make profit assuming you can live off of ...
It depends on what your startup does but if content is key to its success its better to start with your own content to get traction and build a following then use guest bloggers to expand your reach
First to your question. No, unless there is a law in place, nothing is mandatory. That said, not liking your industry will make it more difficult to succeed. Those who love what they do will work harder and longer to achieve success. But success means different things to different people. Do yo...
Knowing your target market is a core part of your business plan and go to market strategy. Survey potential customers, find the pain points, offer them a solution which solves it and if they can't live without it you've got a winner. There may be some information online but this is a pretty imp...
I was born a maker, and I've been an Entrepreneur for six years now (and a wannabe for much longer before that) and I think the worst advice I've got was from people who had never taken a step of the journey. People with academic (or other) credentials who advise you based on theory and complete...
As someone who is deeply involved with startup studios, here are a few hints. 1. First, calculate your optimal scale of operations. In our startup studio this was about 12-15 people core team + dedicated ceo-s for each startup experiment 2. Raise funds for the studio, for at least 12-18 months. Y...
It depends on what you mean by fail! I only help software startup founders - not all founders. I believe that there's no excuse for these founders to fail to get a product to market, if they have the funding to do it of course. Even then, there's a lot founders can do (for free!) to maximise th...
I haven't seen a deal structured this way. Usually they get 6-10% equity I exchange for some small amount of money ( ~ $25k ) and tons of mentorship. 15% for $20k seems high ( you are valuing your company at $133k ) but there might be more to it. Accelerators are great specially for unknown foun...